Great design simplifies a very complicated world.
Complexity is sometimes preferred over simplicity. It’s exciting to not always be in control. Being in an overwhelming forest is a richer experience than being in a controlled park.
Imagination is the source of every form of human achievement.
— Sir Ken Robinson
Storytelling is very important, from beginning to end. Begin early in the life of a project, and weave it into every aspect of the innovation effort.
It's easier to aim high and scale it back than aim low and add more; keep your ideas bold and innovative.
The best way to predict the future is to invent it.
— Alan Kay
The best way to complain is to make things.
— James Murphy
Real artists ship.
— Steve Jobs
When you get lost in a project, choose the first idea, because it’s the correct one.
— Oki Sato